The most important forefront of any business is its customer service as that is being the lifeblood that brings the customer in or keeps it out.
It can be delivered in many different ways and medium, may it be in email, chat, via phone, and the most crucial one is the face to face or personal interaction with the customer in person.
And, with the different medium used in delivering customer service, there are also different strategies by which it can be provided, and they are even more and more training or courses are given to employees to allow them to exercise such. However, it would be best that you go over about the basics of customer service so that you will have the foundation of its importance and know how it can be effective for your company and your relation to your customers.
The basics of customer service revolves in the different elements and one of these is respecting in a way that you make your customer feel important and appreciated making them feel valued no matter who they are.
Then understanding the customer in their needs, wants, complaints, and everything else will make them know that their concerns are being looked after. Always lend an ear to your customers, listen to them, do not interrupt them and if you do be polite at all times, when they vent outlet them, this is where the customers will know that they are heard and acknowledged.
When you do respond to the customers, make sure that it is done positively as there may be time that a customer is unbearable but maintaining your composure and facial expression neutral will make them feel comfortable.
Overall, the complete package of customer service will fall on how you deliver, how you keep your commitments and promises, and how you go the extra mile to provide the service even if it is beyond the call of duty, that will make the customer satisfied at all cost. There are many ways available to learn customer service, in any way you can, and when that is mastered you can be assured that your customers will not be adamant to give you that 5 star rating in your services.
Bear in mind that good customer service will invite customers to patronize you, but bad customer service will drive them away from you.